#12-07
 
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AdWOW! speaks about Creative Branding
in Marketing Director's Summit 2007
 

Singapore (ad-wow.com, June 2007) – Look out for the annual Marketing Director's Summit 2007 where strategic marketers from leading organizations around Asia gather for a 2-day summit this July. Focusing on creating and keeping an effective marketing structure, this event empowers marketing directors to reach new heights of professionalism and results. AdWOW! Group Managing Director, George Heng has been invited to address key issues on enhancing the core value of the business plus considerations in sustaining a business through creative branding.

Marketing Director's Summit 2007 (30, 31 July 2007 @ Grand Corpthorne Waterfront Singapore) hosts a line up of esteemed speakers including, Glenys Taylor (Regional Marketing Director, Watson Wyatt Singapore), Tony Boatman  (SEA Group Marketing Director, Microsoft), Avin Himatsinghani (VP Advertising Sales & Partneships, National Geographic Channel Asia) and more. Our host, Asia Business Forum annually provides more than 2000 expert presentations on strategic, managerial, financial, legal and product information to delegates from the private and public sectors.

Visit www.abf-asia.com/home.htm for more information.

 
 
 
Jun '07

Singapore (ad-wow.com, June 2007) – H-TWO-O The Ultimate Challenge 2007, rounded off with a blast after months of preparation for the H-TWO-O marketing team. With creatives from AdWOW! and media exposure in the press, magazines and radio ads, the team has successfully drawn a crowd to Central, Clarke Quay this sunny afternoon. Participants arrived promptly, prepared to sweat it out while rehydrating and refueling with H-TWO-O.

Guest of Honour Associate Professor Ho Peng Kee, Senior Minister of State for Law & Home Affairs & FAS President, kickstarted the event and sportingly participated in the Mass Football Juggling, together with S.League players and other participants to set a new record in the Singapore Book of Records. Out of the 150 people who joined, 23 rose to the challenge to set a new record of Mass Football Juggling for three minutes! "I hope we can promote football as a sport that can be enjoyed by everyone in Singapore and it is indeed heartening to see all of us coming together today to set this new record," commented Professor Ho in an interview with the S.League.

Among the crowds of sports enthusiasts who participated, the FAS seems to be attracting the most attention! S.League Top Scorer Laakkad Abdelhadi (Woodlands Wellington), Ratna Suffian (Balestier Khalsa) were also present to do what they do best; sweating to their favourite sport of football juggling amidst the screaming fans!

The evening heated up as 50 individuals challenged themselves for the Individual Football Juggling to clock the longest time for the Singapore Book of Records. The players were sweating out in the sun and finally, it came down to a face-off between Brazilian, Leandro Rodrigues from Young Lions and the dudes from Korean Super Reds who emerged as the final four and broke the record by clocking 1 hour 5 minutes!

It was indeed a rewarding afternoon for both the fans and the organisers, as the campaign boosted H-TWO-O even higher up the top of mind of Singaporeans! Let us cheer for YEO'S and H-TWO-O as they prepare the next exciting challenge for the sports enthusiasts in Singapore!

www.yeos.com.sg

Photos courtesy from yeos and S.league

 
 
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